Chris Barger, GM's director of social media, sat down with CEO Mark Ragan to discuss the automaker's strategy and why it employs a full-time team to manage its social media presence.
Ghost-tweeting isn't exactly a new phenomenon, but it's not something people know much about. We sat down with freelance writer, Annie Colbert, who ghost-tweets for Guy Kawasaki, founder of alltop.com, to discuss why you should be employing this supernatural tactic to keep up with the conversation on Twitter.
Peter Shankman, CEO of the Geek Factory, fills you in on how Twitter can be used to your company's advantage; and why you should be using it right now.
Microsoft communicator Richard Davidson discusses how to get started using SharePoint, what role IT should play, what makes a blog successful and much more.