Mark Ragan sat down with Jerry Tarver, retired professor of speechwriting at the University of Richmond, to discuss the importance of emotion in speeches.
Getting a speaker to relax and loosen up in front of a crowd can be difficult. Rob Friedman, Director of Executive Communications at Eli Lilly, gives you a few tips to help write a speech that will make your speaker comfortable.
Having an effective crisis communication plan is key to handling an emergency correctly, but will your CEO be sending the right message. Rob Friedman, director of executive communication at Eli Lilly, explains getting the correct information to your employees will ensure their trust in your CEO.